After Chappell Roan was criticized by a former music industry executive for her speech at the 2025 Grammys, the singer encouraged the music industry’s power players to join her in raising money for artists’ healthcare coverage. Now, it appears that the industry listened.
On Monday (Feb. 10), Roan officially partnered with the non-profit Backline to launch the We Got You campaign, a fundraising initiative aimed at “supporting accessibility of health care for artists,” according to its donation page. In an Instagram Stories post revealing the partnership, Roan added that she had donated $25,000 to the campaign — with fellow artists Charli XCX and Noah Kahan matching her donation — and urged industry executives to do the same.
“Fans, y’all don’t have to donate a damn penny,” she said in the post. “This is one of many opportunities for the industry powers to show up for artists. There is much more work to be done.”
According to We Got You’s donations page, multiple major music companies and executives matched Roan’s donations. Public $25,000 contributions from Live Nation, AEG Global Touring, Wasserman Foundation and Hinterland Music Festival are listed among the campaign’s supporters, as well as matching donations from Sumerian Records founder/CEO Ash Avildsen and talent manager Guy Oseary.
“Thanks Chappell Roan for inspiring change,” read a noted shared alongside AEG’s donation. Avildsen added, “Sumerian Records always strives to be on the right side of history. Then. Now. Forever.”
In a statement shared to their Instagram, Hinterlands Music Festival commended Roan, Kahan and Charli XCX for publicly supporting “adequate support” for artists. “Without great artists, there are no music festivals,” the organization wrote. “As an independent music festival, we are dedicated to continuing to support and advocate for the well-being of all musicians, no matter their industry success. WE GOT YOU!!”
“This surge in advocacy marks a turning point in our journey as an organization,” said Backline executive director Hilary Gleason in a statement sent to Billboard on Wednesday (Feb. 12). “We are thrilled to see artists, industry leaders, and corporations take action to invest in the health and wellness of the music industry professionals who make it all happen. The awareness alone will have a significant impact for the music community in 2025 and beyond.”
In her own statement shared shortly after the campaign was launched, Backline community manager Terra Lopez praised Roan for helping the organization raise vital funding for artists’ health. “The We Got You campaign is a powerful step in prioritizing mental health and well-being of those who make the music we all love,” she wrote. “Thank you to Chappell Roan, Charli xcx, and Noah Kahan for your advocacy and action to create a more supportive industry — together, we are showing artists they are seen, heard, and cared for.”
Roan’s $25,000 donation was first revealed in a response the artist wrote to former A&R executive Jeff Rabhan, who criticized the singer’s call for label-provided healthcare at the 2025 Grammys. “@jeffrabhan wanna match me $25K to donate to struggling dropped artists?” she wrote on her Instagram Stories last week. “I love how in the article you said ‘put your money where your mouth is.’ Genius !!! Let’s link and build together and see if you can do the same.” At press time, none of the public donations to the campaign bear Rabhan’s name.