Creator Labs is a visual arts incubator created through a partnership between Google Pixel and SN37. Now in its tenth edition, the program supports photographers and filmmakers in producing visual projects connected to cultural narratives and social themes. Both the photography and film in the program were created using the Google Pixel 10.
The project includes artists from five different countries. Each artist develops a personal visual story using photography and film techniques such as movement, distortion, reflection, blur, and layered exposure. The program focuses on showing different perspectives, identities, and creative styles.
One of the featured artists is Piczo, a photographer from Osaka, Japan. His project documents a winter journey through Hokkaido’s Mount Tokachi and focuses on landscape, memory, and movement. The images include snowy environments and low-light scenes.
Another featured artist is Elizaveta Porodina, a Munich-based photographer. Her work combines fashion and fine art photography. Her images use dramatic lighting, texture, color, and distortion to create dreamlike compositions.
Dana Scruggs is a photographer and director whose work explores movement, abstraction, and the emotional expression of the body. Her photographs include reflections, shadows, and layered visual effects.
Campbell Addy is a British-Ghanaian artist who works in photography and film. His work focuses on identity, representation, and Black queer experience. In this series, centered on Victor Kunda, he uses photography to explore visibility through grain, blur, and minimal styling, creating contrast between intimacy and distance.
Malick Bodian is a Senegalese-Swiss photographer and filmmaker. His work focuses on dignity, presence, and self-representation, contributing to narratives connected to the African diaspora. For Creator Labs Season 10, his project combines portraits of individuals and communities, using sunlight, movement, and environmental details to show people and place together.
Through its continued investment in emerging image-makers, Creator Labs has evolved into a global platform where technology and artistic vision intersect, empowering a new generation of photographers and filmmakers to redefine contemporary visual storytelling through deeply personal, culturally resonant work.